This is a comprehensive and accessible guide for both franchisees and franchisors It offers advice on the best way to choose a business and is illustrated throughout with real life case studies and A Z directory of franchises arranged by each major market sector.
The Franchising Handbook: The Complete Guide to Choosing a Franchise By Iain Murray This is a comprehensive and accessible guide for both franchisees and franchisors It offers advice on the best way to choose a business and is illustrated throughout with real life case studies and A Z directory of franchises arranged by each major market sector.
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